A prestigious award for sustainable Pirelli
In June of this year, in New York, the Foreign Policy Association (FPA) assigned the prestigious 2013 Social Responsibility Award to Pirelli Chairman Marco Tronchetti Provera for his ever increasing commitment to the field of sustainability. Indeed, under his guidance, one of the world’s greatest tyre manufacturers has become a leader in corporate social responsibility. The commitment to long-term value creation means that Pirelli has been listed on some of the world’s leading sustainability indexes for many years. Furthermore, many socially responsible investors, both European and non-European, hold sizeable stakes in Pirelli in their portfolios. Pirelli’s Green Performance Strategy focuses strongly on environmentally-friendly, safe and innovative processes and products. Pirelli also supports social development by promoting both road safety and competitive racing, especially in the more underprivileged areas. “I am very proud to receive this award on Pirelli’s behalf”, advised Marco Tronchetti Provera, “In a company with such a long and distinguished history, the mission to create a sustainable future for forthcoming generations becomes increasingly necessary”.