22
July
2005
|
00:00
Europe/Amsterdam

New steel cord factory set up in Romania

• PIRELLI SETS UP NEW STEEL CORD FACTORY WITH CONTINENTAL IN ROMANIA

• THE NEW PLANT WILL HAVE A 30,000 TON OUTPUT PER YEAR TO SERVE EAST EUROPEAN MARKETS

 

Slatina (Romania), 22nd July 2005 - Pirelli and Continental opened today in Slatina, in the presence of local authorities and representatives of both companies, the steel cord production plant of Cord Romania, the joint-venture 80% owned by Pirelli and 20% by Continental created on October 2004.

The factory is located on a 100,000 square meter area and has 350 employees with a yearly output - once fully operative - of 30,000 tons of steel cord which will be destined for the fast growing East European markets. Steel cord is used by tyre producers as main reinforcement material for radial tyres.

The new facility will require an investment of 40 million euros over several years and will allow Cord Romania to meet growing demand - already almost two times supply - for this key tyre component in the area.

Thanks to Cord Romania, Pirelli will strengthen its position on the European steel cord market, integrating offer from plants in Figline Valdarno (Italy), Merzig (Germany) and Izmit (Turkey). This investment - the first ever made by Pirelli Tyres in the Balkan region - is part of the Company's expansion strategy in Romania. This strategy will result in the opening by 2006 of a new big High Performance Car Tyre plant in Slatina, which will serve the fast growing demand from the East European markets.

For Continental, the new investment builds on its already considerable presence in the region and will provide a competitive new source of steelcord to help meet its growing demand.

The new initiative also strengthens cooperation between Pirelli and Continental in the manufacture of this key tyre component, where Drahtcord Saar - the 50-50 joint venture based in Merzig - has been present for more than 30 years.

Download the press release (PDF, 64.5 Kb)