Pirelli rewarded by BMW as most innovative supplier

Pirelli has been presented with the 2014 BMW Supplier Innovation Award, a prize that the German manufacturer gives to its most innovative suppliers every year. The Italian tyre firm was awarded the “best innovation in quality” prize for its Real Dynamic Curing technology, used in the tyre vulcanisation process. This technology, adopted by Pirelli throughout its factories, allows the optimal degree of vulcanisation to be calculated for each tyre via the use of a thermal sensor. Pirelli’s General Manager Technology, Maurizio Boiocchi, collected the prize during a ceremony held in Amsterdam. Pirelli is one of the key suppliers to BMW worldwide in terms of the amount of product provided: more than 200 homologations in sizes from 16 to 21 inches. Thanks to research centres and production facilities located in areas where premium and top of the range cars are frequently sold, including Brazil, China, Europe and the USA, Pirelli is able to develop tyres that are perfectly suited to BMW models in every corner of the world. In particular, Pirelli produces made-to-measure run-flat tyres in close collaboration with BMW’s engineers, specifically designed for each model. They can be distinguished by a special star mark on the sidewall.