An evolution of the capsule collection inspired by the Pirelli Sport Club, combining heritage, innovation, and performance.

Milan, May 19, 2026 – Santini Cycling, a market leader in cycling apparel production, and Pirelli Design, the Group division dedicated to design and lifestyle projects, present the new Santini x Pirelli Sport Club 2026 collection for cyclists, an evolution of a project launched in 2024 celebrating the connection between sport, style, and innovation. Inspired by the Pirelli Sport Club, founded in Milan in 1922 to promote employee wellbeing through physical activity, the collection renews the dialogue between two Made in Italy excellence brands united by a passion for cycling, further strengthening the bond between tradition and technological research.

Following the success of the previous two editions, the new collection expands the offering by introducing new garments and updating the graphic lines with refined details and cutting-edge technical solutions. The result is the Santini x Pirelli Sport Club 2026 collection, designed to accompany cyclists in every moment, from high-performance riding to everyday lifestyle wear.

Among the highlights of the line are the new technical jerseys. Alongside the continuing Ruota model, with a design inspired by the dynamism of a spinning wheel, and Tape, which recalls Pirelli’s 1960s advertising graphics, the new Fast jersey makes its debut. Developed to guarantee maximum aerodynamic performance, it features ultra-light fabrics and a “second-skin” fit that minimizes drag. The design of the Pirelli SC jersey has also been renewed with an all-over logo pattern, available in black and in the new chocolate colorway.

All jerseys in the Santini x Pirelli Sport Club 2026 collection feature a unisex fit and are paired with the Pirelli SC bib shorts with C3 chamois, designed for long-distance rides.

Joining the range is a new heritage-inspired piece, the Pirelli SC wool jersey, a tribute to the elegance of vintage cycling. It combines wool and refined details such as an embroidered Pirelli logo, mother-of-pearl buttons, and a metal front zipper.

One of the key innovations of the Santini x Pirelli Sport Club 2026 collection is the new road skinsuit, engineered to maximize aerodynamic efficiency. The upper section uses a highly breathable, quick-drying fabric engineered to support thermoregulation even under maximum effort. The sleeves, made from woven fabric, ensure a stable and precise fit while optimizing aerodynamic performance thanks to a special striped construction. The lower section, made from high-density fabric, provides effective muscular support.

Technical pieces completing the look include baselayers, a packable wind jacket and vest, alongside accessories such as socks, cycling caps, and water bottles.

Alongside the technical offering, Santini and Pirelli are also introducing a lifestyle line that interprets the spirit of the Pirelli Sport Club beyond cycling. T-shirts, sweatshirts, and casual garments combine premium materials and distinctive graphics for a contemporary and versatile style.

The new Santini x Pirelli Sport Club 2026 collection represents a further evolution of a project that unites sporting passion, industrial culture, and Italian design, confirming a shared vision focused on innovation, quality, and attention to detail.

The collection is available on the official website www.santinicycling.com

Santini Cycling is the official licensee of the PIRELLI and SC trademarks for cycling apparel.

Santini Cycling was born in 1965, thanks to Pietro Santini's deep passion for cycling. Each of our garments, proudly made in Italy, is the result of dedicated work by a team of cycling enthusiasts designers. All Santini products are built on four core principles: perfect fit, exceptional performance, unbeatable comfort, and long-lasting durability. Through continuous investments in researching innovative fabrics and new production methods, Santini is committed to the well-being of athletes and enthusiasts. Our mission is clear: to refine our clothing, allowing everyone to pursue their passions while wearing comfortable and stylish apparel. Learn more about us at www.santinicycling.com. 

SANTINI Press Office by LDL COMeta
via Quinto Alpini, 4 – 24124 Bergamo - Italy
Tel. +39(0)35.4534134 / Tel. +39(0)35.346525
Press Information:
Alessandra KAISER
alessandra.kaiser@ldlcometa.it – mobile: +39 3357992538

Pirelli, founded in 1872, is today one of the world’s biggest tyre manufacturers, and the only one to be entirely focused on the Consumer market, with products and services for cars, motorcycles and bicycles. With a distinctive positioning at the top and very high end - the "High Value" segment – PIRELLI is a global brand with strong Italian roots, known for its cutting-edge technologies, manufacturing excellence and passion for innovation. Present in the world of motorsports since 1907, it is now active in over 350 competitions and since 2011 has been the Global Tyre Partner of the Formula One™ World Championship, for which it has renewed the exclusive relationship until at least 2027. In line with Pirelli's strategic focus on the Premium and Prestige segments, Pirelli Design develops distinctive projects and collections, enhancing the brand through selected collaborations and proprietary initiatives. Pirelli Design's three business areas are: licensing, which includes collaborations with prestigious brands in fields ranging from sailing to skiing, from watches to sports equipment; merchandising, with collections dedicated to motorsports and corporate heritage; and lifestyle, with capsule collections inspired by the Pirelli universe and geared towards positioning in the high-end segment.

 Pirelli Press Office

Tel. +39 02 6442 4270

pressoffice@pirelli.com

www.pirelli.com

Published on: 19 May 2026, 16:25 CET

The new PIRELLI 47 maxi-rib, depicted on a LED wall, also celebrates the company's more than twenty-year collaboration with Sacs Tecnorib.

Milan – 21 april 2026. Milan Design Week 2026 will see the debut of the Pirelli-specific versions of the "Kutyna" chair and the "LaFlaminia" lamp, patented and designed by interior designer Pier Paolo Rauco, founder of the Roman studio Archi.mo.ra. The two pieces of furniture inaugurate a collaboration based on shared values, including Italian style, attention to detail, and the ability to reinterpret the past with a modern twist.

Design Week also represents the ideal setting to showcase the partnerships of Pirelli Design - the Group's division dedicated to design and lifestyle projects - with other leading brands in the sector, through product displays and light installations in various areas of the city.

Kutyna and LaFlaminia: inside the project

Among the new additions to Milan Design Week are the PIRELLI-branded versions of Kutyna and LaFlaminia: two seemingly simple creations that embody years of experimentation and design expertise.

Kutyna is a retractable telescopic chair, inspired by the telescopic drinking glass popular in Italy between the 1960s and 1980s. It can be fully closed, serving as a coffee table, or adjusted in height to become a stool, thanks to a refined mechanical system that ensures stability and safety in any configuration. The project is characterized by a high level of engineering, and each element is assembled and finished by hand, in a process that combines technology and Made in Italy craftsmanship. The frame is made of transparent polycarbonate, with a chrome-plated tubular footrest. Among the options is a version with energy-efficient LED lighting. The same design principle is behind LaFlaminia, a height-adjustable lamp that uses the same patented telescopic system. The device allows you to change the shape, height and diffusion of the light, adapting to different furnishing needs.

Pirelli's Distinctive Elements

The Pirelli-customized Kutyna and LaFlaminia versions introduce functional and material details that recall the tyre manufacturer's universe. These include the rubberized finish of the base and top -embellished with the gray Pirelli parenthesis logo - the black seat cushion finished with a yellow Pirelli trim, and the yellow cover for the charging port for the light featuring the P lunga logo.

The PIRELLI-branded Kutyna and LaFlaminia will be presented on Thursday, April 23rd, during a Fuorisalone event at the Bulgari Hotel. They will also be on display throughout Design Week in the COIN shop windows on Corso Vercelli in Milan, inside the store in Piazza Cinque Giornate, and in the Kutyna temporary store in the Brera district. The products will be available for purchase starting in July on the Kutyna website (https://kutynaofficial.com/en) and in major COIN department stores.

Archi.mo.ra is licensee for the trademarks , and  .

Pirelli Design in Milan

Pirelli is also a key player at Milan Design Week through Pirelli Design, with activities throughout the city highlighting its various partnerships. The Interni showroom on Via Turati features, in addition to a Formula 1 show tyre, three PIRELLI-branded products: the "Ciclotte" designer exercise bike created by Multi Design, the CRISTALLINO TECKELL per Pirelli luxury foosball table, and the iXOOST "Pirelli P Zero Sound" Bluetooth speakers. All the products are distinguished by motorsport-inspired elements, such as colors and graphics that pay homage to the tyres used in the world's top automotive competition, for which Pirelli is the sole supplier. Finally, until April 30, LED walls dedicated to the PIRELLI 47 maxi-rib, the latest addition to the PIRELLI SPEEDBOATS range, the result of over twenty years of collaboration with Sacs Tecnorib, will be on display in various areas of Milan.

***

About Pirelli Design

In line with Pirelli's strategic focus on the Premium and Prestige segments, Pirelli Design creates targeted projects in collaboration with partners of excellence in their respective fields to deliver products that are both unique and distinctive. Pirelli Design's three business areas are: licensing, which includes collaborations with prestigious brands in fields ranging from sailing to skiing, from watches to sports equipment; merchandising, with collections dedicated to motorsports and corporate heritage; and lifestyle, with capsule collections inspired by the Pirelli universe and geared towards positioning in the high-end segment.

Published on: 21 April 2026, 10:25 CET

FIRST CAPSULE AVAILABLE ON THE OFFICIAL E-COMMERCE SITE FROM SEPTEMBER 22

Milan – 22 September 2025. Pirelli Design expands its collection and launches the lifestyle project, which complements the other two business areas of this Pirelli division: merchandising, with collections dedicated to motorsport and corporate heritage, and licensing, which includes collaborations with prestigious brands ranging from the world of sailing to skiing, from watchmaking to sports equipment.

Two clothing capsules debut to inaugurate the PIRELLI Lifestyle Collection 2025-2026: Racing Team and The Cal™, featuring pieces inspired by the Pirelli universe, created by the world-renowned designer Denis Deković. With over thirty years of experience in the world of sportswear, Deković brings his vision to this partnership, creating exclusive pieces that embody performance and prestige, hallmarks of the PIRELLI brand. The collection consolidates the partnership which began last March with the Special Edition Podium Caps worn by Formula 1® drivers.

The Racing Team capsule collection will be launched during Milan Fashion Week and will be available on the official e-commerce site (https://store.pirelli.com/) starting from today, September 22nd. The collection dedicated to The Cal™ will be available from October, also on the official channel.

The PIRELLI Lifestyle Collection 2025-2026 will premiere on the eve of Milan Fashion Week: an evening event with a DJ set and dedicated displays on September 22nd at Parco Ravizza, designed to engage a younger audience.

"This collaboration is an opportunity for me to celebrate a brand that is not just technology but also culture: it has shaped the imagination, inspired art, and transformed performance into an icon. The idea was simple: take essential pieces that everyone loves—a T-shirt, a hoodie, a varsity jacket—and elevate them through craftsmanship and attention to detail. We reworked each piece with a modern unisex fit, used the highest-quality materials to ensure durability, and paid attention to every stitching. Each piece is embellished with graphics that celebrate Pirelli's heritage, but also its present and future," said Denis Deković, presenting the collection.

“The collaboration with Denis Dekovic marks a new chapter for Pirelli in the world of Lifestyle, where we bring our passion for design. Denis has done an excellent job: every piece and every detail in this collection reflects the tireless pursuit of innovation that has always distinguished us. This line fits seamlessly with the identity of our brand, which has always been known internationally for its style and glamour, elements that have a strong appeal to younger generations and will therefore help strengthen their connection with the Pirelli universe”, said Marco Maria Tronchetti Provera, SVP Pirelli Design & Assets Conversion

A CAPSULE BLENDING MOTORSPORT, INNOVATION AND STYLE

The PIRELLI Lifestyle Collection includes exclusive, high-quality clothing and accessories. The pieces, produced in Italy, feature meticulous craftsmanship and are inspired by Pirelli's passion for speed, technological innovation, and design.

Drop 1 - Racing Team blends technology and lifestyle, drawing inspiration from Pirelli's motorsport heritage. Each product is designed for those who embrace speed as a way of life yet also know how to slow down to enjoy authentic moments. This line combines modern, functional design with sophisticated details that interpret racing iconography in a contemporary way, celebrating precision, energy, and movement.

Racing Team consists of four garments designed to last, thanks to superior materials: jersey T-shirts presented in short-sleeve and long-sleeve versions; a French terry hoodie; and a cotton souvenir jacket with leather sleeves. It's more than just clothing: it's a statement of identity, an invitation to live with passion, freedom, and authenticity.

The Victory Long Sleeve

An essential piece that embodies the spirit of motorsport with a contemporary twist. Crafted from premium cotton and featuring a modern, unisex fit, the Victory Long Sleeve stands out in Pirelli's iconic yellow, a color that expresses energy and confidence. The graphics are inspired by classic racing iconography, with sleeve prints evoking the dynamic placement of motorsport sponsors and emblems. The mixed-media design combines rubberized prints — an extension of the PIRELLI tyre universe — with embroidered details that lend craftsmanship, depth, and texture. A woven textile label on the back evokes the insignia of legendary circuits.

The Grid Tee

A timeless essential, the Grid Tee is crafted from heavyweight cotton for structure and durability, with a refined unisex fit. In classic black, it becomes a canvas for motorsport-inspired graphics, evoking the energy and attitude typical of racing culture. The distinctive detail is the tone-on-tone yellow PIRELLI logo with a rubberized finish: a tactile element reminiscent of the world of tires, offering a discreet yet impactful signature. Balanced by embroidered and printed motifs, the composition expresses a decisive and measured aesthetic.

Pit Jacket

Inspired by the classic mechanic's jacket, the Pit Jacket is crafted from durable canvas and features a modern unisex fit that combines functionality and sophisticated design. Racing iconography comes to life through embroidered graphics and rubberized details, including the tone-on-tone yellow PIRELLI logo. Clean lines and versatile style make it an essential piece.

The Apex Hoodie

Crafted from premium French terry and featuring a modern unisex fit, the Apex Hoodie combines technical functionality and craftsmanship. Motorsport iconography comes to life through embroidered graphics and the yellow rubberized Pirelli patch. Underarm ventilation zips add a technical touch, ensuring adaptability and comfort while on the move.

Drop 2 - The Cal™ consists of three items that capture the essence of a brand milestone: the PIRELLI Calendar, a timeless symbol of art and innovation. The Cal™ logo stands out in relief on the front of the wool and leather varsity jacket and on the cotton T-shirts available in long and short sleeves.

The Cal™ collection, presented in earth tones and deep black, celebrates the concept of time as art. The garments are unique pieces, designed to last, reinterpreting the Calendar's visual language through refined techniques: embroidery, rubber prints, and woven details.

The Chronicle Tee

The Chronicle T-shirt pays homage to the timeless art of the PIRELLI Calendar. Crafted from heavy cotton with a unisex fit, its design expresses the concept of time through circular graphics that recall the rhythm of months and moments. It features tactile rubber prints, and the earthy brown hue lends warmth and a sense of permanence.

The Legacy Crewneck

An essential piece elevated to icon status, the Legacy sweatshirt is crafted from soft French terry in earthy brown and cut in a modern unisex fit. Embroidered graphics reinterpret the visual language of the Calendar, while the yellow Pirelli textile label adds a signature artisanal touch of authenticity. Underarm ventilation zippers add a technical touch, offering adaptability and comfort on the move.

The Archive Jacket

With its streamlined silhouette, the Archive jacket, crafted from a premium blend of wool and eco-leather, embodies durability and sophistication. Its minimalist aesthetic, further enhanced by the all-black colorway, is enhanced by embroidered graphics and the iconic yellow PIRELLI logo.

DISCOVER THE COLLECTION AT https://store.pirelli.com/

Published on: 22 September 2025, 13:25 CET

This year, the Compasso d’Oro Award was inspired by the Expo theme – Designing Future Society for our Lives – with Pirelli awarded in one of the key areas: Connecting Lives. This is about connecting people through the development of technologically advanced products featuring reduced environmental impact, such as the P Zero E: the first tyre in the world designed with an unprecedented percentage of natural and recycled materials, especially in the high-performance segment for which it is intended. As a perfect synthesis of industrial design, sustainable innovation, and technology, this tyre represented a revolutionary turning point for the industry.

The Pirelli P Zero E was launched in 2023 as the first Ultra High Performance tyre in the world with more than 55% bio-based and recycled materials, maintaining performance and safety even in challenging conditions such as wet asphalt. Performance, efficiency, and comfort are highlighted by a triple “Class A” score for wet grip, rolling resistance, and noise on the European tyre label. This tyre is designed to maximise electric and plug-in hybrid vehicle efficiency (with the capability of increasing mileage by up to 10% thanks to Elect technology[1]) and is equipped as standard with Pirelli’s most advanced proprietary technologies including RunForward, which allows driving to continue even after a puncture. This is an invisible revolution that is nonetheless capable of setting a new direction for the development of future tyres, claiming the “Tyre of the Year” prize at the 2023 Automobile Club de France Awards.

As a result, P Zero E is at the vanguard of Pirelli’s technological innovations alongside Cyber Tyre: the world’s first hardware and software system capable of collecting information from embedded sensors within the tyres and processing that data via proprietary software and algorithms. This enables new vehicle functionalities, as well as integration with other digital environments such as smart roads and smart cities.

Collecting the award, Piero Misani, Pirelli’s Executive Vice President and Chief Technical Officer, said: “This prestigious recognition celebrates Pirelli’s design excellence and the innovative scope of products like P Zero E, confirming the role of research and development as a driver of progress and sustainability. Our constant commitment in the field of R&D has made Pirelli a benchmark in the global industry for technological innovation and cutting-edge solutions for future tyre development, thanks to the use of new materials with reduced environmental impact and the increasingly widespread use of advanced artificial intelligence throughout every phase.”

PIRELLI AND THE COMPASSO D’ORO

Pirelli’s history has intertwined several times with that of the ADI Compasso d’Oro Award, thanks to advertising campaigns from great names in graphic design, as well as iconic industrial design products. These have ranged from foam rubber toys, electromechanical clocks, and rubber flooring in the past to the Pirelli Foundation’s most recent projects. The ‘Rubber Soul’ exhibition, which won the 2013 Red Dot Design Award 2013, was included in the ADI Design Index, while the ‘Publicity with a Capital P’ editorial project was nominated for the 2020 Award.

THE P ZERO E AT EXPO 2025 OSAKA

Together with this year’s other winners, the P Zero E will be featured as part of an exhibition in the Italian Pavilion, before entering the permanent collection of the ADI Design Museum in Milan. In line with the Expo theme – “Designing Future Society for Our Lives” – the P Zero E embodies a modern vision of mobility, connecting people and positioning itself as a benchmark for sustainability and circularity thanks to the use of recovered materials such as lignin. This tyre was developed with data-driven and artificial intelligence-based technologies, involving all major Pirelli R&D centres worldwide as well as numerous collaborations with universities, specialised centres and suppliers.

^[1] Comparison between PIRELLI SCORPION™ ELECT™ and PIRELLI SCORPION™ tyres, size 235/60/R18, measuring battery range gain derived from a reduction in rolling resistance in the ELECT™ version. Testing was conducted on a Volkswagen iD4 under instrumented conditions at a constant speed of 50 km/h over a range of 550 km. Source: Internal Pirelli R&D tests conducted between March and June 2022.

Published on: 5 September 2025, 13:02 CET

Taking inspiration from the previous collection, the new proposal introduces two graphic lines inspired by the Pirelli advertising archive of the 1960s, part of the historical heritage of over 4 km of documents preserved by the Pirelli Foundation: the Ruota design, characterized by a motif that recalls the wheel in motion, a symbol of dynamism and innovation, and the Tape design, inspired by vintage advertising posters with horizontal colored bands that recall energy, speed and sporting spirit.

The new items include two unisex cycling jerseys: the Ruota version, with a wheel-shaped silicone detail on the back, made of ultra-light and elastic fabric to ensure a slim fit and a second-skin feel; and the Tape version, featuring colored stripes inspired by the iconic Pirelli posters of the 1960s, made of Polartec® Power Stretch™ with lightweight raw-cut sleeves, reflective details and a covered zip for comfort and functionality.

The two new jerseys, available in black and white, go with the Pirelli SC shorts, vest, windbreaker and all the accessories already present in the 2024 collection. To complete the collection, a selection of casual garments designed for both everyday use and pre- or post-ride, available from the end of June.

The new Santini x Pirelli Sport Club collection renews the bond between two Italian excellences, united by a common vision based on innovation, passion for sport and attention to detail.

The collection is available on the official website www.santinicycling.com

Recommended retail price - Ruota cycling jersey: 130,00 Euro - 156$ - 130£

Recommended retail price - Tape cycling jersey: 110,00 Euro - 132$ - 110£

Santini Cycling is the licensee of the PIRELLI and SC brands for cycling apparel

***

Santini Cycling was born in 1965, thanks to Pietro Santini's deep passion for cycling. Each of our garments, proudly made in Italy, is the result of dedicated work by a team of cycling enthusiasts designers. All Santini products are built on four core principles: perfect fit, exceptional performance, unbeatable comfort, and long-lasting durability. Through continuous investments in researching innovative fabrics and new production methods, Santini is committed to the well-being of athletes and enthusiasts. Our mission is clear: to refine our clothing, allowing everyone to pursue their passions while wearing comfortable and stylish apparel. Learn more about us at www.santinicycling.com. 

SANTINI Press Office by LDL COMeta
via Quinto Alpini, 4 – 24124 Bergamo - Italy
Tel. +39(0)35.4534134 / Tel. +39(0)35.346525
Press Information:
Alessandra KAISER
alessandra.kaiser@ldlcometa.it – mobile: +39 3357992538

Pirelli, founded in 1872, is today one of the world’s biggest tyre manufacturers, and the only one to be entirely focused on the Consumer market, with products and services for cars, motorcycles and bicycles. With a distinctive positioning at the top and very high end - the "High Value" segment – PIRELLI is a global brand with strong Italian roots, known for its cutting-edge technologies, manufacturing excellence and passion for innovation. To achieve the highest level of performance, safety and reduction of environmental impact, Pirelli has always been committed to research and development, in which it invested 5.3% of High Value revenues in 2024. Pirelli is also constantly engaged in sustainability initiatives that have earned it top positions in the major world rankings for years and inclusion in the most relevant indices, such as the Dow Jones Sustainability World and Europe. Present in the world of motorsports since 1907, it is now active in over 350 competitions and since 2011 has been the Global Tyre Partner of the Formula 1® World Championship, for which it has renewed the exclusive relationship until at least 2027. In line with the company’s strategic focus on the Premium and Prestige segments, Pirelli Design creates targeted projects in collaboration with partners of excellence in their respective areas to provide products that are both unique and iconic.

 Pirelli Press Office

Tel. +39 02 6442 4270

pressoffice@pirelli.com

www.pirelli.com

Published on: 22 May 2025, 15:10 CET

Elegance and high-performance Made in Italy

The TECKELL CRISTALLINO for Pirelli is a statement piece that redefines elegance and performance. This limited-edition creation blends Teckell’s artistry and Pirelli’s innovation, offering a high-quality entertaining experience, and is crafted using avant-garde technology and the hands of Italian artisans who perfect every detail for an exclusive work of art.

The tempered glass structure reflects Teckell’s signature style —sleek, modern and bold— while providing a sense of durability. The playing field, made with black Corian®, offers a luxurious aesthetic and an ultra-smooth surface designed for precision gameplay.

The Pirelli’s distinctive elements

The PIRELLI branded foosball table stands out with colors and graphics, such as the end of the knob, that pays tribute to Pirelli's iconic tyres used in the world’s most prestigious car competition of which Pirelli is the sole supplier. In addition to this, the distinctive graphic sign of the tread pattern of the new PIRELLI P ZERO tyre is engraved on the knob of the foosball table, while the rubber details on the players' feet and handles provide grip.

The TECKELL CRISTALLINO for Pirelli will be exhibited from 8^th to 13^th April at TECKELL STAND A38, located at HALL 15, Rho Fiera Exhibition Centre.

The model will be also displayed during the Fuori Salone-Milan Design Week at Palazzo Moriggia for the WT AltaQuota Event 2025 (Via Borgonuovo 23).

B.Lab Italia is licensee for the trademarks , ,  and for foosball tables.

For information or purchase refer to experience@teckell.com

***

Pirelli Press Office

Tel. +39 02 6442 4270

pressoffice@pirelli.com – www.pirelli.com

Pirelli, founded in 1872, is today one of the world’s biggest tyre manufacturers, and the only one to be entirely focused on the

Consumer market, with products and services for cars, motorcycles and bicycles. With a distinctive positioning at the top and very

high end - the "High Value" segment – PIRELLI is a global brand with strong Italian roots, known for its cutting-edge technologies,

manufacturing excellence and passion for innovation. To achieve the highest level of performance, safety and reduction of

environmental impact, Pirelli has always been committed to research and development, in which it invested 5.3% of High Value

revenues in 2024. Pirelli is also constantly engaged in sustainability initiatives that have earned it top positions in the major world

rankings for years and inclusion in the most relevant indices, such as the Dow Jones Sustainability World and Europe. Present in the

world of motorsports since 1907, it is now active in over 350 competitions and since 2011 has been the Global Tyre Partner of the

Formula 1® World Championship, for which it has renewed the exclusive relationship until at least 2027. In line with the company’s

strategic focus on the Premium and Prestige segments, Pirelli Design creates targeted projects in collaboration with partners of

excellence in their respective areas to provide products that are both unique and iconic.

Pirelli Press Contact:

Tel. +39 02 6442 4270

pressoffice@pirelli.com

www.pirelli.com

Teckell is the Italian luxury brand of B.lab Italia, founded by Gianfranco Barban in 2003 and mainly known for creating exclusive game tables.

In the first decade of the 2000s, thanks to the collaboration with successful designers such as Adriano Design and Marc Sadler, Teckell creates the first foosball tables and pool tables made of tempered glass: from this moment on, the use of this fine material will become the company’s signature style, giving an unrivalled elegance to its pieces.

Blending cutting-edge technology with Italian artistry, Teckell distributes its masterpieces only to a selected luxury stores all around the world, from America to Asia, collaborating with the most prestigious brands.

Teckell’s artworks are a testament to Italy’s rich heritage of craftsmanship and its commitment to excellence and luxury.

Teckell sales contact: experience@teckell.com;

Press contact: marketing@teckell.com

Social media:

Instagram @teckellofficial

Pinterest @teckellofficial

Facebook @teckellofficial

LinkedIn @teckellofficial

Published on: 7 April 2025, 11:42 CET

Milan, 10 March 2025 – Pirelli Design teaming up with world-renowned designer Denis Dekovic

to create collections, as part of the new lifestyle project, that blend high-performance heritage with bold and modern design.

The lifestyle business area complements the other two main activities of Pirelli Design: merchandising, with collections dedicated to motorsport and corporate heritage, and licensing, which includes collaborations with prestigious brands ranging from the world of sailing to skiing, from watchmaking to sports equipment.

With three decades of shaping the future of sportswear, Dekovic brings his visionary approach to Pirelli, crafting exclusive pieces that embody precision, performance, and prestige - a reflection of Pirelli’s pursuit of excellence, both on and off the track.

FROM THE TRACK TO THE STREETS: A HIGH-PERFORMANCE COLLABORATION

The partnership debuts with the Special Edition Podium Caps, worn by Formula 1^® drivers on the podium of 14 Grand Prix of the 2025 season and designed with quality materials, precision engineering and an unmistakable connection to racing culture. The first products will be purchasable in the next months on a dedicated e-commerce platform (https://store.pirelli.com/) and in selected premium retail stores worldwide.

The collaboration continues throughout the year, unveiling Capsule Collections: a premium lineup of apparel and accessories that merge motorsport aesthetics with cutting-edge materials and contemporary design. Each launch will feature meticulously crafted pieces, inspired by Pirelli’s passion for speed and technological innovation.

WHAT THEY’RE SAYING

“With Denis Dekovic, we’re fusing our passion for performance with a bold, design-forward approach to lifestyle. Every stitch, every material, and every detail in this collection reflects Pirelli’s relentless pursuit of innovation and excellence.”

— Marco Maria Tronchetti Provera, SVP Pirelli Design & Assets Conversion

“Pirelli’s legacy is built on innovation, precision, and pushing boundaries—just like great design. Collaborating with Pirelli means blending speed with storytelling, channeling that relentless drive into pieces that honor motorsport heritage while embracing a bold, modern vision. Every detail in this collection reflects the passion, performance, and fearless creativity that define both racing and design at the highest level.”

— Denis Dekovic

SPECIAL EDITION PODIUM CAPS

The Special Edition Podium Caps designed by Denis Dekovic pay tribute to 14 Formula 1^® Grand Prix events, each design infused with the colors, culture, and heritage of its host country. Inspired by the same engineering principles that drive Pirelli’s race-winning performance, these caps combine quality materials, premium craftsmanship, and bold aesthetics, ensuring they are as striking as they are collectible.

The first models available on the new dedicated e-commerce website will be those created for the first three Grand Prix of 2025 season: Australia (16 March), China (23 March) and Japan (6 April).

DISCOVER THE COLLECTION AT https://store.pirelli.com/

Published on: 10 March 2025, 10:45 CET

The two companies also launch the new Ciclotte Pirelli Dumbbells

9 September 2024 - Pirelli and Multi Design, producer of the CICLOTTE brand, gave rise to the new exclusive edition of the Ciclotte design exercise bike branded PIRELLI, characterised by elements derived from motorsport. The two companies continue their collaboration started last year, sharing values such as passion for design, sporting vocation and high quality. The partnership changes traditional gym equipment aesthetics, by introducing a bike which is at the same time a fitness equipment and a piece of design for home decoration.

This new Pirelli edition of the Ciclotte Bike differs from the previous one by various elements: a LED screen integrated into the bike frame gives information on training, such as speed, km travelled, heart rate; a new Bluetooth connectivity with smartphones and tablets through Kinomap™ App assures an immersive training experiences, from road ride simulations till spinning classes and multi-player challenges; the gearbox with electromagnetic resistance courtesy of NOHRD™, ideal for high-intensity aerobic workouts, is finally enriched with a new transmission with a heavier and larger flywheel.

A version with yellow graphics of the brand new Ciclotte Pirelli design exercise bike was displayed for the first time ever inside the Pirelli Motorhome set up in Monza over the race weekend at the beginning of September. The bike stands out with handlebar grips in rubber, for an easier grip during the most intense workouts, and with graphics that mirror the layout of the tyres used in the world’s most prestigious car competition of which Pirelli is the sole supplier. These are available in five colours, just as is the case for a real race weekend: white ‘hard’, yellow ‘medium’, red ‘soft’, green and blue for “rain”.

The Ciclotte Bike also combines a carefully studied ergonomic layout respecting the “3-touch points triangle” cycling mandates with a narrow gap between pedals, like on a racing bike, while its compact size allows it to be placed also in limited spaces like hotel suites and yacht cabins. 

The Ciclotte Pirelli design exercise bike represents an evolution from "Ciclò," an innovative monowheel prototype designed in 2007 for sustainable mobility and a direct homage to 19th-century monocycles. Ciclò is displayed in the permanent collection of the Italian Design Museum, La Triennale di Milano, celebrating its historical significance and design excellence.

THE NEW DUMBBELLS

Besides the new Ciclotte Pirelli design exercise bike, the two companies also present a set of modular Dumbbells. This set is characterized by an innovative conic hooking system able to quickly vary the weight used by the users from 1.5 kg up to 7 kg per hand: this allows users to undergo real training section and heavy exercises.

The Ciclotte Pirelli Dumbbell features the same graphics and colors as the Ciclotte Pirelli design exercise bike and also shares with it the round shape, which directly refers to the “circle of life”, ensures a better distribution of weight around the hands during exercise and the possibility to be used as a normal fitness tool. At the end of the workout, the dumbbells can be showcased on the special support, even in a living room, like a sculpture.

“MULTI-DESIGN licensee for the trademarks ,  and P ZERO for exercise bike and dumbbells”.

Pirelli, founded in 1872, is today one of the world's major tyre producers and the only one entirely focused on the Consumer market, with products and services for cars, motorcycles and bicycles. With distinctive positioning at the high and very high end - the "High Value" segment - PIRELLI is a global brand with deep Italian roots, known for its cutting edge technology, production excellence, and passion for innovation. To achieved the highest levels of performance, safety and environmental impact reduction, Pirelli is constantly engaged in research and development, where in 2023 it invested 5.4% of High Value revenues. In addition, it is also greatly committed to sustainability initiatives which has resulted over the years in the company being awarded top positions in the leading world classifications and inclusion in the most important indices, such as the Dow Jones Sustainability World and Europe Indices. Pirelli has been active in the world of motor sports since 1907, and today is involved in more than 350 competitions. Since 2011, it has been the Global Tyre Partner for the Formula 1™ World Championship, a relationship recently renewed until at least 2027. In line with the Company's strategic focus on the Premium and Prestige Segments, Pirelli Design develops projects aimed at collaborations with partners of excellence in their respective fields to supply products that are once unique and iconic. 

Pirelli Press Office

Tel. +39 02 6442 4270

pressoffice@pirelli.com

www.pirelli.com

MULTI-DESIGN Srl is the company created to produce, promote and develop Ciclotte world, enhancing its design in the most innovative, creative and technological dimension, and managing the entire range of macro-processes from creativity, to production,n to diffusion.

The Ciclotte line was born from the evolution of Ciclò, the concept of monocycle characterised by the iconic circular shape typical of retro bicycles of the late 19th century, designed to meet the need for sustainable urban mobility, which since 2007 has been part of the permanent collection of the Italian Design Museum at ‘La Triennale’ in Milan.

From the first bike, designed, engineered in carbon fiber and industrialized by evolving Ciclò in a functional fitness version, Ciclotte has become a collection of design fitness tools with the gradual introduction of models of bike in Wood, Glass and Marble, as well as the kit of Dumbbells/Sculpture and the Wall-bar/mirror.

Ciclotte: Design for fitness. The form of an object, the humanity of its function.

Multi-Design Press and Marketing Office

Tel. +39 035233350

mktg@ciclotte.com

www.ciclotte.com

Published on: 9 September 2024, 13:25 CET

The entire collection showcases the new logo of the Sport Club Pirelli, established in 1922 to promote employee well-being through physical activity. Cycling, a discipline dear to the club, highlights Pirelli’s longstanding connection to the sport. Notably, Pirelli's first tire, the “Tipo Milano” of 1894, was designed for bicycles. The history of the Pirelli Sport Club is narrated on a label sewn into the jerseys of this collection.

The collection consists of two cycling jerseys, a pair of shorts available in black and white, a base layer, a sleeveless vest, and a windproof jacket, along with matching accessories, including socks, a cap, and a water bottle. Also available are a t-shirt made of soft fabric blending 95% cotton and 5% lycra, and a crewneck sweatshirt, both featuring the Santini and Pirelli logos in subtle soft-touch silicone.

Pirelli Sport Club Jerseys

The two versions of the Pirelli SC jerseys, Made with Polartec® Power Stretch® fabric, ensure incredible comfort and great breathability. They feature a slim fit with raw-cut sleeves and an internal silicone grip on the waist to keep the jersey always in place during pedaling. Triple back pocket is enhanced with an additional layer of ultra-light mesh, doubling the cargo space, making these jerseys ideal for longer rides and all bike commutes. Gray reflective details are on the back of the jerseys. The unisex Pirelli SC jersey is designed using the suggestive shapes of the new Sport Club Pirelli logo, which characterizes the design of this jersey available in four colors. The second jersey has a clean and elegant design, available in two color variations: white with a black stripe around the chest and black with a yellow insert, reminiscent of the yellow of Pirelli. The Pirelli SC and Santini logos are applied as silicone transfers. Respectively certified UPF30+ and UPF50+, the jerseys offer a significant barrier against harmful UV rays.

Pirelli Sport Club Bib Shorts

The Pirelli SC bib shorts are lightweight yet highly performant. Made with compact and highly elastic Italian fabric featuring power compression technology they have a matte finish for a classic and minimal look. Designed in two colour variants, total black and total white. The white bib shorts features a double panel at the back for extra coverage. The seamless front elastic bibs adhere to the body and extend to fit all bodytypes, while the extremely light and elastic mesh on the back ensures perfect ventilation. An internal non-slip gripper keeps the bib shorts in place while pedaling.

Equipped with the  GITevo chamois with gel core that gradually absorbs shocks for unmatched comfort even during long rides. Reflective details on the thighs ensure high visibility in the dark.

Pirelli Sport Club Baselayer

Sleeveless technical base layer designed for ultimate comfort. Stretchable and lightweight, it features an elongated cut to fit perfectly inside the bib-shorts. Perfect for wearing under the Pirelli SC jersey.

Pirelli Sport Club Windproof Vest

The Pirelli SC vest is a pocketable windproof garment for both cycling and outdoor use. Extremely lightweight, it folds into its own pocket for easy access in case of wind or light rain. Made with two-layer windproof fabric on the front for excellent wind protection and lightweight mesh on the back for maximum breathability. Reflective band on the back pockets to enhance safety in low visibility conditions. Available in two color variations: white and black. 

Pirelli Sport Club Windproof Jacket

A lightweight, packable windproof jacket for both cycling and everyday use. Extremely light, it can be folded and stored in its own pocket, taking up very little space, so it’s always within reach. Designed with a classic fit, it ensures comfort and freedom of movement. 

Pirelli Sport Club Cap

The collection includes two cotton cycling caps: one with a yellow ribbon sewn onto the crown and an embroidered patch with the Pirelli Sport Club logo on the side, and the other with graphics using the shapes of the new Sport Club Pirelli logo. 

Pirelli Sport Club Technical Socks

The high-profile Pirelli SC socks, lightweight and breathable, are the ideal complement to the Pirelli SC kit, offering extreme comfort, high performance, and excellent breathability. These technical socks boast an innovative composition: 50% q-skin, 47% nylon, and 3% lycra, a formula that ensures rapid sweat evaporation. Their structure includes a compression cuff for a perfect fit and strategic reinforcement on the heel and toes for superior comfort and protection.

Pirelli Sport Club Water Bottle

The Pirelli SC water bottle is the perfect accessory to show your passion for cycling. Easy to fill, this bottle features a cap that ensures a secure closure, preventing leaks during your ride. Made of polyethylene with a bio-batch additive that modifies the molecular structure of the bottle, making it biodegradable without affecting its use until the end of its life and disposal in a landfill.

Published on:  23 May 2024, 8:45 CET

The first model born from the collaboration between the two companies debuts in Milan at the 2023 Fuorisalone

Milan, April 20, 2023 – The first PIRELLI-branded Ciclotte Bike made by Multi Design was presented during Milan’s Design Week. This version of the design exercise bike inaugurates the collaboration between the two Italian companies and is characterised by elements derived from motorsport.

The Ciclotte Bike, designed by Luca Schieppati, distinguishes itself from traditional exercise bikes through a number of different elements, starting with the form of the single wheel. This design exercise bike is conceived to faithfully reproduce the feeling of pedalling a road bike, thanks to a multiple ratio transmission, an electro-magnetic resistance system, a frame that can flex laterally with each push of the pedals, and a narrow gap between those pedals, like a racing bike. An additional feature is Bluetooth connectivity, for immersive training experiences that simulate real roads, as well as training programmes, spinning classes, and multi-user challenges. The Ciclotte Bike combines a carefully studied ergonomic layout and prestigious materials (including carbon and steel). Imagined for a contemporary lifestyle where physical exercise, work and well-being  share the same space, its compact size allows the bike to be placed in different areas and used for both fitness training and to complement home décor. 

The Pirelli edition of the Ciclotte Bike stands out with graphics that mirror the layout of the tyres used in the world’s most prestigious car competition of which Pirelli the sole supplier. These are available in five colours, just as is the case for a real race weekend: white ‘hard’, yellow ‘medium’, red ‘soft’, green and blue for “rain”. For the first time, Ciclotte will also have handlebar grips in rubber, for an easier grip during the most intense workouts.

Yellow and red versions of the new bikes are displayed on Thursday 20 April during two events that are part of the Fuorisalone–Milan Design Week, at the Excelsior Hotel Gallia and the Illulian boutique.

“MULTI-DESIGN licensee for the trademarks , and P ZERO for exercise bike”.

Published on: 20 April 2023, 12:48 CET

THE CHARACTERISTICS OF THE PIRELLI 35

The PIRELLI 35 is a fast, modern and refined 11-metre walkaround boat created by TecnoRib, in collaboration with the Mannerfelt Design Team from Sweden. Showcasing both high performance and elegant design, it appeals to clients looking for speed who also want to enjoy the sea in the large sunbathing areas at the front and back. In every respect, the PIRELLI 35 is designed for safety as well as comfort. This boat, which follows on from the PIRELLI 42, was previewed last year at the Venice Boat Show and photographed on the waterways of Venice by Carlo Borlenghi. Since then, the family has recently expanded with the PIRELLI 50: the largest of the range, which stands out for the particular attention paid to interior spaces, with its two double cabins.

THE SPECIAL EDITION AT THE 2022 DESIGN WEEK

The 2022 Design Week in Milan provides an opportunity to find out more about a special edition of this award-winning boat. From 7 to 12 June, the PIRELLI 35 will be displayed in a large pool right at the centre of the main walkway of the Salone del Mobile in Milan’s exhibition centre. Unlike the award-winning boat with white tubulars, the special edition designed for the Salone del Mobile will be the all-black Speedster version, with light leather cushions and a contrasting PIRELLI logo. The 600-horsepower boat is good for a top speed in excess of 50 knots, in total safety and comfort.

Winning the Red Dot Design Award is nothing new for Pirelli and TecnoRib though: the PIRELLI PZERO1400 Sport, which was one of the first models in the range and the flagship of the speedboat range, also triumphed in 2009; winning the ‘best of the best’ award.

JUMP THE QUEUE WITH PIRELLI CARE

Subscribers to the PIRELLI CARE service who want to visit the show and see the Pirelli 35 up close can win three pairs of VIP tickets with priority entry on 11 and 12 June 2022. PIRELLI CARE is an app-based solution for tyres and mobility services at a fixed monthly price, helping members to take care of their cars and all the little problems that are part of everyday driving. People who subscribe to the service (from the www.pirellicare.com website or directly by downloading the app) can choose from the Easy, Smart and Superior plans on offer, customising them further to meet specific needs.

Published on: 23 May 2022, 12:02 CET