Pirelli will provide UMT with the strength of its brand and its knowledge of the over 160 markets where it currently operates globally, while UMT, having acquired the activities of Cycl-e Around, will exploit its expertise in the field of new mobility and its network of international partners to offer an even more efficient and widespread service.

“This collaboration represents a further step towards alternative forms of mobility to traditional means. Thanks to the synergy between the strength of our brand, known throughout the world, and UMT's specialization in light electric mobility, users will have access to an advanced and accessible service, simultaneously promoting environmental sensitivity and active living." – declared Giovanni Tronchetti Provera, Executive Vice President Sustainability, New Mobility and Motorsport Pirelli.

The Co-founders of UM Technologies BV added: “This collaboration allows us to further expand our presence on the business market, building on the success achieved in the world of Hospitality, and to strengthen our commitment to the decarbonisation of companies and private communities. Our goal is to make sustainable mobility the norm in micro communities, offering cutting-edge solutions that combine technology, efficiency and sustainability."

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Pirelli Press Office
Tel. +39 02 6442 4270
pressoffice@pirelli.com
www.pirelli.com

Pirelli, founded in 1872, is today one of the world’s biggest tyre manufacturers, and the only one to be entirely focused on the Consumer market, with products and services for cars, motorcycles and bicycles. With a distinctive positioning at the top and very high end - the "High Value" segment - Pirelli is a global brand with strong Italian roots, known for its cutting-edge technologies, manufacturing excellence and passion for innovation. To achieve the highest level of performance, safety and reduction of environmental impact, Pirelli has always been committed to research and development, in which it invested 5.3% of High Value revenues in 2024. Pirelli is also constantly engaged in sustainability initiatives that have earned it top positions in the major world rankings for years and inclusion in the most relevant indices, such as the Dow Jones Sustainability World and Europe. Present in the world of motorsports since 1907, it is now active in over 350 competitions and since 2011 has been the Global Tyre Partner of the Formula 1® World Championship, for which it has renewed the exclusive relationship until at least 2027.

UM Technologies BV:
press@unicornmobility.com
CDR Communication

Angelo Brunello

Founded in 2022 by Ludovico Tessari, Gianluca Iorio and Guy delle Piane, UM Technologies BV offers integrated solutions that combine electric vehicles with charging infrastructure and other energy efficiency technologies. UMT boasts a network of 250 partners in Italy, Greece, Spain and Portugal, as well as the United Arab Emirates and Saudi Arabia. The UMT fleet includes over 2,000 light electric vehicles which have traveled over 200,000 km, contributing to a saving of 37,000 kg of CO2. The company aims to decarbonise private communities, starting from sustainable mobility and expanding its offer with new integrated solutions, including charging infrastructure for electric vehicles and green technologies for energy efficiency.

Published on: 13 March 2025, 11:40 CET