2026
01
September
2026
|
11:00
Europe/Amsterdam
For Bentley's most extreme model ever, alongside the semi-slick P Zero Trofeo RS, P Zero is also available for everyday drivingMilan, 1 September 2026 – Pirelli has developed two dedicated tyre fitments for the new Bentley Supersports, the coupé …
Read more
05
August
2026
|
11:00
Europe/Amsterdam
Pirelli engineers developed a specific compound to meet the highest grip levels for the Cayenne Electric Turbo, which sprints from 0 to 100 km/h in just 2.5 secondsThe electric SUV is equipped with three summer tyres, two winter tyres and one All …
Read more
10
June
2026
|
11:00
Europe/Amsterdam
Milan, 10 June 2026 – A new Nürburgring record has been set by the P Zero Trofeo RS, this time with the Porsche Taycan Turbo GT with Manthey Kit in the electric vehicle category. Equipped with Pirelli’s semi-slick tyres, the car completed a lap in …
Read more
20
April
2026
|
11:00
Europe/Amsterdam
The Pirelli tyre ranks best among products designed to deliver maximum performance. In the comparison, it stood out against its competitors, particularly on dry asphalt and for its consistency of performance.Victory for the P Zero Trofeo RS also in …
Read more
15
April
2026
|
11:00
Europe/Amsterdam
Milan, 15 April 2026 – Pirelli has developed a new P Zero R tyre specifically for the Porsche 911 Turbo S, the most powerful version ever produced in over 60 years of 911 history. This ultra-high-performance tyre, designed for everyday driving in …
Read more
08
April
2026
|
11:00
Europe/Amsterdam
Milan, April 8, 2026 – Pirelli has developed bespoke versions of the P Zero R for the new Audi RS 5 and the RS 3 competition limited. The goal is to ensure driving pleasure in everyday use without compromising track performance, with a …
Read more
23
March
2026
|
11:00
Europe/Amsterdam
Tyre Reviews: the P Zero R is the best in dry braking and the fastest in wet conditions in the 2026 Performance Summer Tyres comparison.Milan, March 23, 2026 – Pirelli P Zero R and P Zero Trofeo RS, the original equipment tyres for sportscars, are …
Read more
13
January
2026
|
11:35
Europe/Amsterdam
The Pirelli Cyber™ Tyre system received four international awards highlighting the innovative scope and safety of this technology.Milan, 13 January 2026 – 2025 was a record year for Pirelli innovation, with many awards won in tests and the …
Read more
2025
09
December
2025
|
14:14
Europe/Amsterdam
Milan, 9 December 2025 – Pirelli P Zero tyres, available in specialised variants for the entire 911 range, now also equip the latest Porsche 911 GT3. There are two new tyres for this car that are tailor-made to meet specific needs: the P Zero R and …
Read more
04
November
2025
|
11:15
Europe/Amsterdam
P ZERO R, P ZERO TROFEO RS, AND P ZERO WINTER 2 FOR THE NEW REAR-WHEEL DRIVE, 1,275PS MCLAREN W1Extreme performance meets tyre sustainability: the three bespoke tyres developed for McLaren’s latest supercar are made with over 50% bio-based and …
Read more
24
October
2025
|
13:03
Europe/Amsterdam
Out of approximately 13,000 suppliers globally, the 7 that stood out in the last year for contributing to the achievement of Pirelli's objectives are:ZF (Process Innovation), Kuraray (Material Innovation), ServiceNow (Digital Transformation), Zincol …
Read more
15
October
2025
|
12:02
Europe/Amsterdam
From the first generation of the 911 to the 997A technological collaboration that sees Pirelli and Porsche also involved in further joint development projects for classic modelsMilan, 15 October 2025. Pirelli offers tyres for classics and youngtimer …
Read more
05
September
2025
|
13:02
Europe/Amsterdam
Milan, September 5, 2025 – Pirelli has been given the ADI International Compasso d’Oro Award, one of the most recognised prizes in the field of industrial design, which was established in 1954. Thanks to its innovative technological features, …
Read more
20
August
2025
|
16:15
Europe/Amsterdam
Milan, August 28 2025 – The new Pirelli P Zero has won a comparative tyre test hosted by British title Auto Express, in which nine independently-bought summer tyres from different manufacturers went head-to-head. The new Pirelli P Zero claimed …
Read more
14
July
2025
|
11:47
Europe/Amsterdam
Milan, July 14, 2025 – Pirelli marked the opening of the 2025 Goodwood Festival of Speed, with a parade of supercars boasting a combined output of over 10,000 horsepower, to celebrate the debut of the fifth generation of its P Zero tyre. The event …
Read more
09
July
2025
|
11:45
Europe/Amsterdam
Milan, 9 July 2025 – Pirelli has launched the first standard production tyre for the global market made with over 70% bio-based and recycled materials, including FSC™ (Forest Stewardship Council™)[1]-certified natural rubber. This certification …
Read more
18
June
2025
|
11:30
Europe/Amsterdam
Milan, 18 June 2025 – Forty years after the birth of the P Zero brand, Pirelli recreates the first tyre with this name, the progenitor of a family of products that has always been synonymous with performance and safety which today has reached its …
Read more
10
April
2025
|
11:26
Europe/Amsterdam
Milan, April 10, 2025 – The new Pirelli P Zero has claimed first place in a comparative test of Ultra High Performance (UHP) tyres, conducted by well-known platform ‘Tyre Reviews’. This means that the product has already secured a significant test …
Read more
31
March
2025
|
12:41
Europe/Amsterdam
Handling and shorter braking distances are the new tyre’s key features, achieved thanks to virtual development techniques and artificial intelligence.Pirelli’s iconic tyre, the preferred option for the world’s premium and prestige car manufacturers, …
Read more
21
January
2025
|
11:51
Europe/Amsterdam
Milan, 21 January 2025 – The Pirelli P Zero, the ultimate sporting tyre, celebrates its 40th anniversary this year. Born from a single revolutionary idea, it is now the most renowned brand in the industry and the tyre of choice for prestige car …
Read more
2024
11
November
2024
|
11:12
Europe/Amsterdam
Milan, November 7, 2024. With the time to change tyres for winter approaching fast in Europe, drivers have to decide which tyres to put on their cars for the challenging cold snap ahead – even with legislation that varies from country to country. …
Read more
25
June
2024
|
15:45
Europe/Amsterdam
PIRELLI P ZERO RACE TLR RS IS THE FIRST BICYCLE TYRE IN THE WORLD WITH FSC®-CERTIFIED NATURAL RUBBER
Milan, Italy, 25 June 2024 – Starting from today, the P Zero Race TLR RS tyre is the first tyre in the cycling industry to use FSC®-certified natural rubber* (FSC® stands for Forest Stewardship Council® – a globally recognised NGO devoted to …
Read more
08
May
2024
|
17:42
Europe/Amsterdam
Milan, May 8, 2024 – Pirelli and Ferrari continue their relationship of over 70 years, with the shared goal of keeping timeless classics on the road with safety and efficiency. A new P Zero Corsa System, dedicated to the Ferrari Enzo, joins the …
Read more
2023
28
October
2023
|
22:58
Europe/Amsterdam
Continuing a relationship that has been in place since the Ferrari Challenge was inaugurated in 1992, Pirelli will equip the ninth racing model to form the centrepiece of the famous one-make series: the Ferrari 296 Challenge.The new 296 takes over …
Read more




